Corporate Design for a gynecologist
Client: Univ. Doz. Dr. Gertrud Unfried, Vienna / Austria
Agency: Büro X, Vienna / Austria
Year: Mai 2015
I designed a logo for a gynecologist, which should be female, clean and modern. I used initial of the last name of my client, an U and modified the serifs to symbol a kind of ovaries. The U symbols not only the initial of the name, it symbols too a kind of uterus and his ovaries in a reduced way. I used warm female colours. For the U-symbol was used copper foil to get a noble shiny appearance on the business cards, compliment cards and folders.